OF DIGITAL MEDIA
School of Digital Media
It’s our mission at the School of Digital Media to prepare you for a career as a creative and adaptable media specialist. The School of Digital Media offers an Associate Degree with offerings in game design, web design & development, graphic design, and digital video & animation. The Bachelor of Business Administration (BBA) Degree in Business Administration offers students a strong and broad business program by integrating courses in management, marketing, finance, technology, and project management. Students will learn applied business skills such as problem solving, decision making, team building and strategic planning. This concentration in Digital Marketing and Design is specifically designed for students with an Associate Degree in Digital Media. BBA students will also focus and develop their newly acquired skills and knowledge during a required Internship. All baccalaureate students will experience a global, job specific curriculum that will prepare them for a wide variety of business career tracks – in addition to graduate school.
There are numerous job opportunities and a rewarding career waiting for you upon the successful completion of your degree.
Bachelor of Science Degree (BS) – HEGIS Code 1009.00
The B.S. in Interactive Digital Media and Marketing is designed to prepare and equip students in the entrepreneurial and strategic aspects of interactive digital and social media design, production and utilization for business. A unique combination of project-based studio and lecture courses integrate the creative design process with the production, roll-out, and business analytics of interactive digital and social media.
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Associate in Applied Science Degree (AAS) – HEGIS Code 5199
The Digital Media program is designed to provide students with the skills to work as designers and developers in a diverse and evolving industry that includes graphic design, web design, animation, video and visual effects, and game design. The program utilizes the most current digital media technologies which enable students to create and enhance personal portfolios at the culmination of the degree, which will emphasize their strengths, skills, and potential. Credits can be transferred to the Digital Media Concentration bachelor’s program.
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Certificate – HEGIS Code 5199
The Digital Media Specialist program is designed to provide students with the skills needed for career opportunities in a diverse and evolving industry that includes graphic design, web design, animation, video and visual effects, and game design. The program utilizes the most current digital media technologies which enable students to enhance their personal portfolios to emphasize their strengths, skills, and potential. Credits are transferable to the associate degree program, Digital Media.
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The Digital Media program at CW is designed to provide you with the skills to work as a designer and developer in a diverse and evolving industry that includes graphic design, web design, animation, video and visual effects, and game design. The program utilizes the most current digital media technologies and techniques which will enable you to create and enhance a personal portfolio at the culmination of the degree, which will emphasize your strengths, skills, and potential. Credits can be transferred to the Digital Media Concentration bachelor’s program.
Graduates of the Associate Digital Media program should be able to:
Explain the historical perspective with respect to the creative fields and current digital media industries. Utilize pertinent digital media specific terminology and vocabulary. Implement current digital media tools to proficiently conceptualize and produce projects which synthesize creative, technical, and critical approaches. Utilize a foundation of design concepts and principles in an evolving digital communication field. Ability to combine client desires and project requirements to create dynamic, professional solutions. Produce a marketable portfolio exhibiting relevant design and production skills.
Because digital media specialists generally focus on an individualized field, responsibilities may vary depending on the specific position.
A digital media specialist can use their design skills and technology to produce content used in graphic arts, video games, on websites and in social media, for email marketing and even landing pages for purposes of Internet marketing. Depending on the nature of your position, you may also be required to produce audio content, special effects, and animation. In addition, an entry-level worker should have good computer troubleshooting skills and be familiar with software programs, such as Dreamweaver, Flash, and InDesign and others. Because of the teamwork required in these type of positions, digital media specialists must be focused and able to follow directions accurately, communicate with their peers and meet the needs of clients.