Learn More About Business Professions

Answer: Accounting is a diverse and wide ranging field of study. Accountants can choose from a range different professional careers in the areas of finance, technology, marketing and business law. The accounting curriculum at the College of Westchester places a strong emphasis on the practical business knowledge needed to excel in the workplace today. Experiencing this career-specific curriculum helps students prepare for a wide variety of accounting and financial related career tracks in business, government and nonprofit organizations.

Answer: The average accountant salary will vary widely depending on industry and location. According to the Bureau of Labor Statistics (BLS) data from 2019, the average entry level Accountant salary in the northeast is $62,643 as of December 26, 2019, but the range typically falls between $57,030 and $68,972. Career specific coursework provided at the College of Westchester prepares students for accountant positions with a high salary. Upon graduation, students are poised for a variety of highly compensated career possibilities in which a thorough understanding of applications of the principles of accounting is essential.

Answer: This career-specific curriculum helps students prepare for a wide variety of accounting and financial related career tracks in business, government and nonprofit organizations. Understanding accounting can set you up well for success in all areas of your life. Max Torres, the Associate Chairperson of the School of Business and assistant professor in Business Administration at The College of Westchester (CW) states, “So many people are intimidated by the idea of taking accounting classes, especially if they don’t have plans to go into that field, but they can provide value to practically anyone. I wish everyone took an accounting class. The course can position students to have a good basic understanding of financial management. Remember, accounting is the language of business.”

Answer: The median annual salary of a Business Administration Career varies widely depending on location and industry, however here are some general salary trends*

• Financial Management - $121,750
• Sales Management - $117,960
• Human Resources Management - $106,910
• Food Service Management - $50,820

The Bachelor of Business Administration Degree in Business Administration at the College of Westchester offers students a strong and broad business program by integrating courses in management, marketing, finance, technology, and project management. Students will learn applied business skills such as problem solving, decision making, team building and strategic planning. In addition, the BBA program includes a unique Project Management focus that provides specialized skills often desired by employers.

*Source: U.S. Bureau of Labor Statistics' 2018-19 Occupational Outlook Handbook

Answer: A degree in Business Administration provides exposure to real world knowledge and experience. Students learn basic disciplines such as Management, Marketing, Selling and Finance leading up to a course in Business Applications requiring development of a business plan. The Bachelor of Business Administration degree is designed to provide students with a strong academic foundation in core business functions including general business administration, accounting, finance, project management, information technology, human resources, marketing, international business, logistics and organizational behavior. Graduates of the College of Westchester Business administration program hold a wide variety of positions across several industries, including fashion, beauty, and high finance. College of Westchester alumni and 2015 CWCF Recipient Tanya Scott holds a position in the finance department of Shisedo company and credits her College of Westchester education with giving her "new vision, new possibilities."

Answer: A business management degree focuses more on planning and organizing, whereas a degree in business administration provides a broad background and then allows the student to focus on a specialized area of business. The College of Westchester provides a path to acquire a Business Management/ Marketing AAS degree which helps to develop the skills needed for success in business. Real world knowledge and experience is shared in all courses. Students are challenged in basic disciplines such as Management, Marketing, Selling and Finance leading up to a course in Business Applications requiring development of a business plan.

Answer: The standard path to a career in business development includes a bachelor’s degree in business, economics, finance, marketing or a related field. This career track also includes least 3-5 years of experience in sales and marketing. At the College of Westchester, all baccalaureate students will experience a job specific curriculum that will prepare them for a wide variety of business career tracks – in addition to graduate school.

Answer: The digital marketing field has experienced exponential growth over the past ten years and current trends predict that demand within this field will continue to grow. The College of Westchester offers BS degrees in Interactive Digital Media and Marketing which provide students a strong and contemporary business program that integrate courses in management, marketing, social media for marketing & advertising, interface design principles, project management and publishing for the web. Students will learn practical business skills such as problem solving, decision making, team building and strategic planning.

Answer: A bachelor's degree in market research or a similar field is required to become a digital marketing specialist. Individuals must demonstrate exceptional Internet skills and have the ability to effectively communicate with their client's audience. Work experience in a marketing-related field is preferred. A Bachelor of Business Administration (BBA) Degree - Concentration in Digital Marketing & Design offered by the College of Westchester provides students a strong and relevant contemporary business program. The program provides coursework in management, marketing, social media for marketing & advertising, interface design principles, project management and publishing for the web. Students will learn practical business skills such as problem solving, decision making, team building and strategic planning. The Concentration in Digital Marketing & Design curriculum is well-defined and designed to help prepare students to become employable as creative and adaptable media specialists, an important combination in the current social media environment. BBA students will also focus and develop their newly acquired skills and knowledge during a required Internship.

Answer: The field of digital marketing is constantly expanding and predicted job outlook is strong, making this discipline a strong bet. The digital marketing courses provided at the College of Westchester. The Bachelors of Business Administration (BBA) Degree - Concentration in Digital Marketing & Design- offers students a strong and contemporary business program that integrates courses in management, marketing, social media for marketing & advertising, interface design principles, project management and publishing for the web. Students will learn practical business skills such as problem solving, decision making, team building and strategic planning. The Concentration in Digital Marketing & Design curriculum is well-defined and designed to help prepare students to become employable as creative and adaptable media specialists, an important combination in the current social media environment. BBA students will also focus and develop their newly acquired skills and knowledge during a required Internship.

Answer: A career in digital marketing starts with a strong foundation. The Digital Media Specialist program offered at the College of Westchester is designed to provide students with the skills needed for career opportunities in a diverse and evolving industry. This program includes graphic design, web design, animation, video and visual effects, and game design. The program utilizes the most current digital media technologies which enable students to enhance their personal portfolios to emphasize their strengths, skills, and potential. Credits are transferable to the Bachelor’s degree program, Interactive Digital Media and Marketing.